How it works
You search for a product, open its details and clearly see what is in the composition and label information.
About the platform
Better choices start with the label.
Minha Escolha analyzes products before showing them to you, reviewing composition, ingredients, additives and important information for more conscious shopping.
Cleaner composition
We prioritize products with fewer industrial additives and unnecessary ingredients.
Recognizable ingredients
The analysis values labels with ingredients people can identify more easily.
Important information
Gluten, lactose, allergens and GMO status are highlighted when registered.
Fewer industrial additives
We observe colorants, flavorings and other additives that may appear as petrochemical derivatives in the industry.
An easier label to understand
The idea is to help you choose without decoding a long list of difficult names.
Results
Analyzed products
Recommended
Active categories